![]() Actually, most infographics will have elements of multiple types of infographics. Note that an infographic will not always strictly fall into a specific category. They are categorized based on purpose, types of objects used, and the flow of information. They help convey data in a compact and shareable form. Infographics simplify large data sets providing a high-level view and making them easier to digest at first glance. The use of compelling images on an infographic can make what is an abstract idea that much easier to understand (hence infographics popularity in marketing and instruction). An infographic (information graphic) is a visual representation of information that aims to make the data easily understandable at first glance.Īn infographic makes minimal use of text and can be a powerful tool for displaying data, explaining concepts, simplifying presentations, mapping relationships, showing trends, and providing essential insights. Infographic is a portmanteau of ‘information’ and ‘graphic’. ![]() To better understand the infographic definition, it helps to know where the term came from. ![]() For example, Canva infographic templates can give you a quick insight into infographics’ looks and structure. Infographics have evolved in recent years to become a means of mass communication they are designed to reach a wider audience by simplifying complex subjects and arranging them in an easy-to-digest format, unlike other types of visualizations.īecause of its fair simplicity and compelling storytelling, it has gained a lot of popularity in recent years, and we can see infographics being shared all over the internet and social media.
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